Inside of getting to the point, it can be easy to tell stories around the details. The problem: this is bad for the reader. We must learn to put the main point FIRST, then story tell.
Have you ever fallen into this trap: You’re lying awake in bed, scrolling on your phone, hooked on a piece of content. You know you need to go to bed and when you look at the clock, it’s way past your bed time…
If I’m honest, this has happens to me too often. I’ve stayed up past midnight more than once reading, watching, or listening to great content. I’ve been wondering what should I do with content I want to read, watch, and hear—but simply don’t have time for? There will always be plenty to consume.
Whether you’re the culprit of ignoring texts or the victim of being ignored—I get it. Unanswered text messages don’t make you feel good.
I’m writing this post because I have many, many texts I haven’t replied to. I’m not sure what people think who I’ve left hanging, but I hope this post will reveal what goes on when you haven’t heard from me.
In the 12th season premiere of America’s Got Talent, 12-year-old Merrick Hanna’s dance performance caught me by surprise.
I’m not sure what I was expecting from the 12-year-old dude in bright red pants. I certainly wasn’t expecting to experience a story. If you haven’t seen the video, do yourself a favor and watch it before reading on. If you have seen it, you’ll know exactly what I mean when I say he didn’t dance, he told a story.
Creating content has become a pretty important skill for businesses these days. Companies know they need a social media presence because that’s what millions of people see daily. But the problem is most businesses are not designed to pump out content. The result?
The result is bad content. Social media platforms have basically forced businesses to be content creators, whether they’re good at it or not. So some do an excellent job at creating content, while others merely publish “social media posts” that don’t serve the business in the long run.
When the computers go down at Shake Shack, you might be in the middle of placing your order for the first time. The grill is still hot…the meat still fresh & ready to cook. Your belly will still be hungry and the smell of fresh burgers and fries will smell better than ever. The show must go on.
When the computers go down at Shake Shack, a crowd of people will flood in the front doors, ready to place their order. The line will get longer and longer and the noise of chatter louder and louder.